Six to Start

Six to Start and Penguin Books launch We Tell Stories

We're really excited to announce the launch of We Tell Stories - an exercise in digital writing that we've created in partnership with Penguin Books.

We Tell Stories is Six to Start's first public project, and it's something we're incredibly proud of - we're also glad to be working with Penguin on this project, who've been incredibly helpful and about as good a partner as you could expect - Jeremy Ettinghausen, Digital Publisher at Penguin jumped into the project with great gusto, and talked a little about the reasons why the project's interesting to Penguin at a panel at SXSW - you can find notes at Clickable Culture and at New Media Buzz.

We're producing six stories in total, and releasing one a week - this week's is The 21 Steps, a thriller written by Charles Cumming and set in Google Maps, and each story will have a different method of presentation.

There's also a prize draw this week in which you can win signed copies of Charles Cumming's latest books - just visit to enter.

If you see a rabbit somewhere on our website, who knows where it might take you...

Here's some coverage around the web that we'll be keeping up to date:

Here's the press release in full:

Penguin UK is today launching its most ambitious digital writing project to date. In collaboration with fêted alternate reality game designers Six to Start Penguin has challenged some of its top authors to create new forms of story – designed specially for the internet.

Over six weeks writers including Booker-shortlisted Mohsin Hamid, popular teen fiction author Kevin Brooks, prize-winning Naomi Alderman and bestselling thriller author Nicci French will be pushing the envelope and creating tales that take full advantage of the immediacy, connectivity and interactivity that is now possible. These stories could not have been written 200, 20 or even 2 years ago. We Tell Stories begins with Charles Cumming's Google Maps adventure. 'He was the wrong man, in the wrong place, at the wrong time'. Now you can follow his adventures across the nation and across the world, step by step.

But somewhere on the internet is a seventh story, a mysterious tale involving a vaguely familiar girl called Alice. Readers who follow this story will discover clues that will shape Alice’s journey and help her on her way. These clues will appear online and in the real world and will drive readers to the other six stories where they will have the chance to win some wonderful prizes, including The Penguin Complete Classics Library, over £13,000 worth of the greatest books ever written.

Expectation is already high – the gaming community has been awaiting the first project from SixtoStart and the next digital publishing initiative from Penguin whose last project, the wikinovel ( generated 85,000 unique visitors in five weeks, arriving at a rate of 10 per second at one point. We Tell Stories will be widely promoted, through traditional and new media channels and will be a significant event in publishing, gaming and new media communities.

We Tell Stories will create new fiction and offer a unique, immersive and innovative experience to readers everywhere.

For more information contact Jeremy Ettinghausen at Penguin Books or Adrian Hon at SixtoStart