Despite the real and growing interest in 'serious' ARGs from companies and broadcasters, there hasn't yet been a conference dedicated to the subject where people can share knowledge. There's so much potential for what serious ARGs can do that I've worked with the guys at Law 37 to organise ARGs in Charity and Education, a conference being held in London on Friday 5th December.
This one-day conference will be the first in the world to explore the use of ARGs for educational purposes and to aid charities. With speakers from the BBC, Channel 4, Oil Productions, Six to Start, Leicester University, Open University and more, commissioners, developers, academics and educators will all be represented.
ARGs in Charity and Education is a great opportunity to learn about the latest serious ARGs around the world, gain behind-the-scenes insights from developers, and also find out what the two biggest commissioners of ARGs in the UK have planned for the future.
Channel 4 have kindly donated a very nice venue at their headquarters for the conference, and all profits will be going to Cancer Research UK. Tickets cost £70 (£35 for students).
- Adrian Hon